This guide organizes key types of image prompts that Agencies will use when creating visual content with AI image generation models:

These prompt templates are the building blocks of promptform.ai Apps and Bots.


You can use these prompts across various Large Language Models (LLMs) from:

  • Dall-E
  • Flux
  • Ideogram
  • Stable Diffusion
  • Mid Journey


Product Photography

Professional Product Showcase

Creates a professional, isolated product image with studio lighting on a clean background.

Good For:

  • E-commerce listings
  • Product pages
  • Catalog images
  • Marketing materials

Best AI Models:

  • Midjourney 5.2+
  • Ideogram 2.0
  • Stable Diffusion XL

Prompt Template:

A professional product photography of {product}, on a {simple/textured} {colorbackground, studio lighting, sharp focus, high-end commercial photography, 8k, photorealistic, product centered in frame

Configuration Instructions:

  • Aspect ratio: 1:1 or 4:3
  • Set high CFG/Guidance scale (7-8)
  • Use higher step count (30-50)

Tips:

  • Be specific about product materials and finishes
  • Name exact colors for more consistent results
  • Specify camera type for particular looks (e.g., "Canon 5D Mark IV")

Ideas to Customize:

  • Add specific lighting setups (e.g., "three-point lighting," "soft box lighting")
  • Include shadows or reflections for realism
  • Specify perspective (e.g., "45-degree angle," "front view")


Lifestyle Product Use

Shows your product being used by a specific demographic in a relevant environment.

Good For:

  • Social media content
  • Advertising campaigns
  • Website hero images
  • Lifestyle branding

Best AI Models:

  • Midjourney 6
  • Stable Diffusion XL Turbo
  • Flux 1.0

Prompt Template:

Copy

A {demographic} person using a {product} in a {setting}, natural lighting, candid moment, shallow depth of field, lifestyle photography, photorealistic, 50mm lens

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Define demographic clearly (age, style, profession)
  • Choose environments where your product would naturally be used
  • Include time of day for lighting consistency

Ideas to Customize:

  • Add emotional states ("happily using," "focused concentration")
  • Include multiple people for social context
  • Specify seasonal elements for timely marketing


Product Detail Shot

Creates extreme close-up images highlighting specific product features or textures.

Good For:

  • Feature highlighting
  • Technical marketing
  • Quality demonstration
  • Material showcasing

Best AI Models:

  • Ideogram 2.0
  • Stable Diffusion
  • Flux 1.0

Prompt Template:

Extreme close-up of {specific product feature}, macro photography, crisp details, soft lighting highlighting texture, product photography, photorealistic, high resolution

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Focus on one specific feature at a time
  • Describe textures in detail ("grained leather," "brushed metal")
  • Mention exact materials for accuracy

Ideas to Customize:

  • Add water droplets or other elements to demonstrate properties
  • Include scale reference when relevant
  • Specify lighting angles to highlight particular textures


Product Collection Display

Creates a professional arrangement of multiple products from the same collection.

Good For:

  • Collection launches
  • Product line overview
  • E-commerce category images
  • Promotional materials

Best AI Models:

  • Ideogram 2.0
  • Stable Diffusion
  • Flux 1.0

Prompt Template:

Flat lay photography of {product} collection, organized arrangement, minimalist {colorbackground, overhead lighting, professional product photography, ecommerce style, photorealistic

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Specify exact number of products to include
  • Describe the arrangement pattern (grid, circle, etc.)
  • Use consistent lighting terms across variations

Ideas to Customize:

  • Add thematic elements that reinforce product purpose
  • Include subtle branding elements
  • Specify different arrangement styles (gradient, size-order, color order)

Digital Ads

Attention-Grabbing Banner Ad

Creates eye-catching banner advertisements with clear space for headlines and calls to action.

Good For:

  • Meta  Ads
  • Google Ads
  • Other Social Media Ads

Best AI Models:

  • Ideogram 2.0
  • Midjourney 6
  • Stable Diffusion XL

Prompt Template:

Bold, vibrant digital advertisement for {product/service}, featuring {key visual element}, with concise text area for headline, eye-catching colors, digital marketing style, web banner format, professional advertising aesthetic

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Include your brand colors explicitly
  • Leave clear space for text overlay
  • Use contrastive elements to draw attention

Ideas to Customize:

  • Include seasonal or trending visual elements
  • Specify different banner sizes for campaign consistency


Social Media Ad Carousel


Creates a series of connected images for multi-panel social media ad carousels.

Good For:

  • Instagram/Facebook carousel ads
  • LinkedIn carousel posts
  • Step-by-step processes

Best AI Models:

  • Midjourney 6
  • Flux 1.0
  • Stable Diffusion SDXL

Prompt Template:

Series of connected images showcasing {product/service benefits}, consistent {brand color} theme across frames, modern social media aesthetic, optimized for mobile scrolling, digital marketing style, professional advertising photography

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Create numbered sequences (part 1, part 2, etc.)
  • Maintain visual consistency across all panels
  • Design for left-to-right narrative flow

Ideas to Customize:

  • Create before/after progression
  • Design with partial elements that connect across frames
  • Include increasing levels of detail as carousel progresses


Sale Ad’s

Creates high-energy images emphasizing discounts and limited-time offers.

Good For:

  • Flash sales
  • Holiday promotions
  • Clearance events
  • Limited-time offers

Best AI Models:

  • Ideogram 2.0
  • Dall-E 3
  • Midjourney 5.2+

Prompt Template:

Dynamic promotional image for {product} sale, bold text space for percentage discount, exciting visual composition, {brand colors}, commercial photography style, attention-grabbing design, professional advertising aesthetic

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Include terms like "limited time" or "special offer"
  • Use high-contrast color combinations
  • Leave prominent space for discount percentage

Ideas to Customize:

  • Add urgency elements (countdown clocks, limited inventory indicators)
  • Include seasonal themes for holiday promotions
  • Use price comparison visualization techniques

Feature Highlight Ad

Creates visually compelling images that highlight specific product features and their benefits.

Good For:

  • Product education
  • Feature announcements
  • Technical marketing
  • Value proposition emphasis

Best AI Models:

  • Flux
  • Ideogram
  • Stable Diffusion XL
  • Midjourney 6

Prompt Template:

Clean, focused digital advertisement highlighting {product feature}, with visual demonstration of benefit, professional lighting, aspirational lifestyle context, advertising photography style, commercial quality

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Focus on one feature/benefit pair at a time
  • Show the feature in action when possible
  • Include before/after elements when relevant

Ideas to Customize:

  • Add comparison elements to competitor products
  • Include data visualization of performance metrics
  • Show close-up and context views in split format

Conversion-Focused CTA Ad

Creates advertisements with clear visual hierarchy and prominent call-to-action areas.

Good For:

  • Lead generation campaigns
  • Subscription promotions
  • Free trial offers
  • App installations

Best AI Models:

  • Ideogram 2.0
  • Midjourney 6
  • Dall-E 3

Prompt Template:

Compelling digital advertisement with clear visual hierarchy leading to call-to-action button area, featuring {product/service}, {brand colors}, professional lighting, conversion-optimized design, advertising photography style

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Leave clear space for CTA button
  • Use directional elements pointing toward CTA area
  • Design with eye-flow patterns in mind

Ideas to Customize:

  • Add motion lines or visual cues toward CTA area
  • Test different color psychology principles
  • Include customer testimonial space

Content Marketing


Blog Post Hero Image

Creates metaphorical or conceptual images that represent blog topics visually.

Good For:

  • Blog headers
  • Article featured images
  • Newsletter headers
  • Concept visualization

Best AI Models:

  • Midjourney 6
  • Stable Diffusion SDXL
  • Ideogram 2.0
  • Flux 1.0

Prompt Template:

Conceptual illustration representing {blog topic}, metaphorical visual storytelling, soft colors, editorial style, inspirational mood, professional content marketing aesthetic, digital illustration with photographic elements

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Use visual metaphors related to your topic
  • Include symbolic elements that represent key concepts
  • Leave space for title overlay

Ideas to Customize:

  • Match visual style to blog category or theme
  • Add subtle branded elements or colors
  • Adjust abstract/literal balance based on audience sophistication


Infographic Element


Creates clean, informative visual elements for representing data or concepts.

Good For:

  • Infographics
  • Data reports
  • Statistical presentations
  • Process explanations

Best AI Models:

  • Ideogram 2.0
  • Dall-E 3
  • Flux 1.0

Prompt Template:

Clean, informative visual representation of {data/concept}, using {brand colors}, minimalist design, information hierarchy, data visualization style, professional iconography, content marketing aesthetic

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Specify exact data points you want to visualize
  • Use clear informational hierarchy terms
  • Request white space for text elements

Ideas to Customize:

  • Create themed icons to represent different data categories
  • Specify chart or graph types for data visualization
  • Add isometric or 3D elements for more dynamic representations


Storytelling Sequence

Creates a series of connected images that tell a cohesive story or demonstrate a process.

Good For:

  • Case studies
  • Customer journey mapping
  • Process documentation
  • Before/after demonstrations

Best AI Models:

  • Midjourney 6
  • Stable Diffusion XL
  • Flux 1.0

Prompt Template:

Narrative sequence showing {story progression}, consistent visual style, emotional storytelling, cinematic composition, content marketing aesthetic, editorial photography style, coherent visual narrative

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Clearly define each step in the sequence
  • Maintain consistent characters or elements across images
  • Use similar lighting and color schemes

Ideas to Customize:

  • Add emotional progression across the sequence
  • Include symbolic elements that evolve throughout the story
  • Specify different visual styles for "before" vs "after" sections

Behind-the-Scenes Content

Creates candid-looking images that show internal processes, team activities, or creation methods.

Good For:

  • Social media authenticity
  • Team/culture content
  • Process transparency
  • Brand humanization

Best AI Models:

  • Midjourney 6
  • Dall-E 3
  • Flux 1.0

Prompt Template:

Authentic behind-the-scenes view of {business process/team activity}, documentary style photography, natural lighting, candid composition, storytelling quality, content marketing aesthetic, genuine human element

Configuration Instructions:

  • Aspect ratio: 4:5 or 16:9
  • Lower CFG/Guidance scale for realism (5-6.5)
  • Less stylized settings if available

Tips:

  • Include environmental details of workspace
  • Specify candid, unposed compositions
  • Use natural lighting terminology

Ideas to Customize:

  • Add specific workplace tools or equipment
  • Include branded elements in the environment
  • Specify time of day for different lighting effects

Educational Content Visual

Creates clear, educational visuals that demonstrate processes, concepts, or instructions.

Good For:

  • How-to guides
  • Educational content
  • Process documentation
  • Instructional materials

Best AI Models:

  • Ideogram 2.0
  • Stable Diffusion SDXL
  • Flux 1.0

Prompt Template:

Clear, instructional image demonstrating {process/concept}, step-by-step visual elements, educational design, helpful annotation spacecontent marketing style, professional but approachable aesthetic

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Break complex processes into distinct steps
  • Include directional elements (arrows, numbers)
  • Leave space for textual annotations

Ideas to Customize:

  • Add cutaway or cross-section views
  • Include hand demonstrations for physical processes
  • Create before/during/after sequences

Hero Images

Website Hero Banner

Creates wide, impactful images for website headers with space for overlaid text and elements.

Good For:

  • Website homepages
  • Landing page headers
  • Campaign pages
  • Section dividers

Best AI Models:

  • Ideogram
  • Flux 1.0

Prompt Template:

Expansive, inspiring hero image of {subject}, panoramic composition, dramatic lighting, {brand mood} atmosphere, professional photography, website header format (16:9), plenty of space for text overlay

Configuration Instructions:

  • Aspect ratio: 21:9 or 16:9
  • Medium-high CFG/Guidance scale (6.5-8)
  • Higher resolution generation

Tips:

  • Specify where text will be placed (left, right, center)
  • Use terms like "negative space" for text areas
  • Include brand color influences subtly

Ideas to Customize:

  • Add gradients or atmospheric effects for depth
  • Include subtle motion elements (wind, light movement)
  • Specify viewing angle for different perspectives


Landing Page Hero Image

Creates clean, modern visuals for app landing pages with device mockup placement areas.

Good For:

  • App websites
  • Software products
  • Digital product launches
  • SaaS marketing

Best AI Models:

  • Ideogram
  • Flux

Prompt Template:

Clean, modern hero image for {app/service} landing page, device mockup placement area, {brand colors} color scheme, plenty of negative space for text, digital product showcase style, contemporary web design aesthetic

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Specify exact device types (iPhone 14, MacBook Pro, etc.)
  • Include clear space for app screenshots
  • Use abstract background elements

Ideas to Customize:

  • Add floating UI elements around devices
  • Include hand or user interaction elements
  • Create themed backgrounds reflecting app function

Event Announcement Hero

Creates energetic, atmospheric images to promote events, conferences, or special occasions.

Good For:

  • Event registration pages
  • Conference websites
  • Webinar promotions
  • Special event marketing

Best AI Models:

  • Midjourney 6
  • Stable Diffusion
  • Flux 1.0
  • Ideogram

Prompt Template:

Exciting, atmospheric hero image for {event}, dynamic composition, event photography style, vibrant energy, crowd/venue elements, dramatic lighting, space for event details overlay

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Include motion blur or action elements
  • Use lighting effects (stage lights, spotlights)
  • Leave centered space for event name/date

Ideas to Customize:

  • Add industry-specific visual elements
  • Include branded event elements (banners, signage)
  • Specify audience demographics or crowd types

Seasonal Campaign Hero

Creates seasonally appropriate hero images for time-specific marketing campaigns.

Good For:

  • Holiday promotions
  • Seasonal campaigns
  • Limited-time offerings
  • Yearly events

Best AI Models:

  • Midjourney
  • Stable Diffusion
  • Flux
  • Ideogram

Prompt Template:

Seasonally themed hero image featuring {product/service} with {holiday/season} elements, atmospheric lighting, campaign-ready composition, professional photography, emotion-evoking scenespace for headline

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Include subtle seasonal indicators (not just obvious symbols)
  • Use seasonal color palettes
  • Balance seasonal elements with product focus

Ideas to Customize:

  • Adjust lighting to match seasonal conditions
  • Include regional seasonal differences
  • Combine seasonal elements with brand colors

Banners

Email Header Banner

Name: Attention-Grabbing Email Topper

Short Description: Creates compact, eye-catching headers optimized for email marketing campaigns.

Good For:

  • Email marketing campaigns
  • Newsletter headers
  • Announcement emails
  • Promotional messages

Best AI Models:

  • Ideogram 2.0
  • Stable Diffusion XL
  • Flux

Prompt Template:

Compact, eye-catching email header for {campaign type}, optimized for email viewing (600px width), clear visual hierarchy, {brand colors}, professional design, marketing photography style, space for headline

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Keep design elements simple and bold
  • Ensure legibility at small sizes
  • Use high contrast for better visibility

Ideas to Customize:

  • Create series with consistent elements for campaign sequences
  • Add animated GIF-like suggestion for motion design
  • Include seasonally appropriate elements for timely campaigns


YouTube Channel Banner

Creates branded banner images for YouTube channels with appropriate safe zones.

Good For:

  • YouTube channels
  • Video content marketing
  • Online course platforms
  • Branded video presence

Best AI Models:

  • Midjourney 6
  • Ideogram 2.0
  • Flux 1.0

Prompt Template:

Branded YouTube channel banner for {business/creator}, optimized for multi-device viewing, central safe area for logo/text, professional {industry} theme, consistent with brand identity, social media optimization

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Use simplified background design with moderate detail
  • Include clear branding elements for recognition

Ideas to Customize:

  • Add content category visual indicators
  • Include subtle equipment or creator tools
  • Create visual connections to video content style

Promotional Web Banner

Creates attention-grabbing promotional banners optimized for specific web placements.

Good For:

  • Website promotions
  • Special offers
  • Limited-time deals
  • New product announcements

Best AI Models:

  • Ideogram 2.0
  • Midjourney 6
  • Dall-E 3

Prompt Template:

Attention-grabbing web banner promoting {offer/product}, optimized for {placement location}, compelling visual hierarchy, clear value proposition space, professional marketing design, {brand colors}

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Use directional cues toward CTA area
  • Create urgency with visual elements
  • Design for specific placement dimensions

Ideas to Customize:

  • Add animation suggestions for HTML5 banners
  • Include countdown or limited time visual elements
  • Create a set with consistent elements in different sizes

Icons

App Icon

Creates sets of matching icons to represent app features or functions.

Good For:

  • Mobile applications
  • Software interfaces
  • Feature explanation
  • User interface design

Best AI Models:

  • Ideogram 2.0
  • Flux 1.0
  • Midjourney

Prompt Template:

Consistent set of minimalist app icons representing {functions/features}, {brand colorpalette, flat design style, clear silhouettes, modern UI design, professional iconography, pixel-perfect details

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Request solid background circles/squares for consistency
  • Use clear, single-concept representations
  • Maintain consistent line weights across set

Ideas to Customize:

  • Specify style (outline, filled, duotone, gradient)
  • Create themed sets based on app functionality
  • Add subtle animations or state changes


Service Feature Icons

Servic Offering Visualizers

Creates cohesive icon sets representing different service offerings or features.

Good For:

  • Service pages
  • Feature lists
  • Pricing tables
  • Capability demonstrations

Best AI Models:

  • Flux
  • Ideogram 2.0
  • Stable Diffusion SDXL

Prompt Template:

Collection of matching service icons representing {service offerings}, unified style, simple recognizable symbols, {brand colors}, professional UI design, clean lines, modern iconography

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • List specific services requiring icons
  • Specify exact colors by hex code
  • Maintain consistent complexity across set

Ideas to Customize:

  • Create sets in different styles (isometric, flat, outline)
  • Develop industry-specific visual metaphors
  • Add background shape variations (circle, square, rounded square)

Navigation Menu Icons

Creates clear, simple icons for website navigation elements.

Good For:

  • Website menus
  • Navigation bars
  • Mobile site design
  • User interface elements

Best AI Models:

  • Ideogram 2.0
  • Dall-E 3
  • Stable Diffusion
  • Mid Journey
  • Flux

Prompt Template:

Website navigation icon set including {list specific icons needed}, consistent minimal styleclear meanings, web-optimized design, professional UI elements, user-friendly iconography

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Prioritize universal recognition over creativity
  • Request variations of common icons (hamburger menu, search, etc.)
  • Maintain extreme simplicity for mobile usability

Ideas to Customize:

  • Create active/inactive state variations
  • Develop hover-state suggestions
  • Add micro-interaction animation suggestions


Logos

Modern Minimalist Logo

Creates simple, timeless logo designs with minimal elements and maximum recognition.

Good For:

  • Tech startups
  • Modern brands
  • Digital products
  • Professional services

Best AI Models:

  • Ideogram 2.0
  • Flux

Prompt Template:

Clean, minimalist logo design for {business name}, featuring simple {symbol related to industry}, professional vector style, scalable design,

Configuration Instructions:

  • Aspect Ratio
  • Format

Tips:

  • Use Brand Style Guides

Ideas to Customize:

  • Customize to specify industries or niches